Head of Marketing or Senior Marketing Manager
I have over twenty years of experience working in the international marketing sector comprising a broad mix of working at both national agencies and individual institutions working in communications, destination marketing, student recruitment, business development, partnership building and networking. More recently, I have had to make huge adjustments to our marketing and communications plans due to the coronavirus pandemic and the effect this is having on our business.
My current role is Head of International Market Development at the University of Leeds internationally with a view to developing business opportunities, raising our reputational profile, recruiting top quality students and facilitating international partnerships. I use many forms of communication such as direct marketing and campaign management experience to target multiple audiences through multiple channels, such as print media, the website, e-newsletters, events & exhibitions, third party suppliers and social media. As well as attracting the customers who use our products and services, my work also goes some way to attracting investment often in the form of research grants, that provides valuable income to many of our academic departments. Ultimately, the overarching aim is to drive students to live, study and work in Leeds as well as attracting business and research investment for the region. I also held a similar role in York for six years.
I pride myself on both my organisational skills and unrelenting self-motivation. I believe my combined academic credentials and work experience are evidence of this. I have a strong skill set, developed through years of industry experience and I thoroughly enjoy both the challenge and excitement of developing new skills and learning new traits. I am a confident, punctual and approachable professional, and believe I would be a great asset to any team.
Administrator / Communications Coordinator / PA / Junior Project Coordinator
I would describe myself as a confident, conscientious and driven person, keen to apply my strong working knowledge of events and project coordination, customer service, administration and management to a new challenge.
I have a BA (Hons) 2:1 in English Literature, a typing score of 70 WPM with 90% accuracy and I possess excellent communication skills with confidence in expressing myself both verbally and in writing. I have strong IT skills and am familiar with MS Office Programmes as well as experience in content management using a CMS.
I have significant experience of carrying out a wide range of administrative tasks in a busy office environment, most significantly through my current role as Events Manager of a prestigious, award-winning venue and my previous role as Applications Officer at The Family Fund. I have had experience in both junior and managerial roles, working both autonomously and as part of a team, and I enjoy both. As a core founding member of the team, I have had the opportunity to work closely with the proprietor in order to develop best working practices and procedures.
I have an excellent working knowledge and experience of managing events in a high-profile communications environment as well as a strong understanding of project administration/management, pulling together logistics on a near-daily basis. As Events Manager of a prestigious award-winning venue, I have had extensive experience of liaising with a variety of stakeholders of varying levels in various sectors and I recognise the importance of clear planning and logistics and how these practices are best applied depending on the event I work closely with venue sourcing agencies on a regular basis as well as PA’s and executive assistants for large high-profile clients.I am experienced and very comfortable delivering high-profile events and liaising with MD level staff and stakeholders, and I am very confident in my ability to build and nurture external relations.