Marketing Executive

£19,000 - £25,000 yearly
  • IT Training Zone Ltd
  • York, UK
  • Nov 23, 2018
Full time Marketing

Job Description

ITSM Zone are a leading provider of online training courses to those working in the IT and Service Management industries. We are looking for a Marketing Executive to join our team. We operate various different brands within our portfolio, so this will be an interesting and varied role. Initially fixed term for 12 months, the role may be extended for the right person.

The Role

  • Overseeing and developing marketing campaigns across the different brands of ITSM Zone
  • Conducting research and analysing data to identify target audiences
  • Contributing to the creation of the marketing strategy and plan
  • Attending industry events
  • Compiling statistical information to report on the effectiveness of marketing activity
  • Producing new content and resources
  • Launching new products to the market
  • Building effective relationships and working collaboratively with industry bodies
  • Working with web teams to publish offers and promotions
  • Managing campaigns on social media
  • Being the “voice” on social media: regularly interacting with our community and customer base.
  • Designing, implementing and monitoring PPC advertising cross various platforms
  • Working with the sales team to create and monitor effective pipelines


The Person

A suitably qualified marketing professional with enthusiasm and excitement for what they do! This role will be predominantly home based, so needs someone with effective time management and organisation skills. Regular meetings will be required in the Leeds / surrounding area so ability to travel to this vicinity is essential.

This role will have a wide scope with many projects in progress at any one time, so the ability to prioritise workload and see the job to completion is paramount.

A strong background in or interest in digital marketing is an advantage, as is a willingness to learn and work with new toolsets.